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The operative word in my life has been and remains "words". My writing ability helped me earn a B.A. from the University of Chicago at age 19 and a M.A. from American University of Washington, D.C. two years later. (The operative word was expanded to palabras when I studied Spanish at the University of Salamanca.)
An affinity for words has also paved the way to a profession that has encompassed decades. I first became a copywriter at McCann-Erickson Advertising Agency in Chicago, working on multi-million dollar accounts such as Proctor & Gamble and General Mills.
Later on, in Baltimore, MD and Washington, D.C., my talent with the written word helped me become a creative director and start a freelance business.
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E-mailed from my Phoenix, Arizona home base, my well-chosen words have appeared in national and global publications as well as regional magazines and newspapers.
Words became the magic carpet that flew me to Cairo, Egypt to create advertising for a fabled hotel. Words have earned numerous awards for print ads as well as for videos and radio/TV commercials. Words have been spun into articles, websites, newspaper columns, brochures, newsletters, press releases, biographies of individuals as far away as Nepal, China and Saudi Arabia. In an editorial and creative capacity, I have helped develop books and screen plays.
Most importantly, my way with words has been of invaluable aid to clients -- small as well as big, new as well as established -- for many years. Utilizing a dictionary's contents in my own unique manner, I've launched a respirator for Searle and resorts for the Marriott Corporation. My art articles appear in travel, academic, even legal publications. In addition to writing about products and services, I conduct meaningful research, interview clients in a manner dedicated to their needs, thoughtfully edit and revise client copy, write engaging websites and develop press materials that garner clients extensive coverage.
I invite you to read on. Afterwards, perhaps we can discuss your need for professional writing. |
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